Putting customers in the center of your business
I guide teams to innovate with confidence, using a human-centered approach that reduces risk and builds real-world value.
What I Do
UX Strategy, Design Leadership & Experience Innovation
I help organizations create better experiences through human-centered design, strategic insight, and a deep understanding of real-world user needs. From launching new products to evolving services or integrating emerging tech, I guide teams to solutions that are thoughtful, actionable, and aligned with user and business goals.
Discover My Expertise
Things I do
UX Strategy & Discovery
Driving product direction through insight and alignment
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I help teams define complex problem spaces and uncover real user needs through research and systems thinking. By facilitating collaborative workshops with cross-functional stakeholders, I build shared understanding and strategic alignment. My approach includes mapping end-to-end journeys to identify gaps, opportunities, and areas of friction turning ambiguity into actionable direction.
End-to-End Experience Design
Shaping interactions that resonate—across digital and physical touchpoints
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I lead design sprints and iterative prototyping efforts that translate insight into tangible solutions. My work spans wireframes, user flows, and interaction models that are thoughtful, scalable, and aligned with both user needs and business objectives. I ensure that every experience I shape is both intuitive and strategically grounded.
Elevating Digital UI/UX Design Maturity
Elevating design maturity and growing high-impact teams
I coach designers, product managers, and cross-functional partners in human-centered digital design best practices. I foster a culture of feedback, iteration, and inclusive collaboration that helps teams create exceptional UI/UX experiences. As a design leader, I bring a strategic voice to digital product vision and align teams around a shared understanding of quality, usability, and purpose.
AI Experience Design
Designing responsible, human-centered AI interactions
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I craft intuitive and trustworthy experiences powered by large language models, from virtual care triage systems to intelligent sales agents. My work includes designing conversational UX patterns and prompt frameworks that guide users with empathy and clarity, ensuring usability, transparency, and alignment with real-world needs.
Innovation Workshops
Driving creativity, alignment, and forward momentum
I design and facilitate workshops that spark fresh thinking, build team alignment, and unlock new opportunities. These sessions are tailored to support idea generation, collaborative problem-solving, and cross-functional engagement, helping organizations create a culture of innovation that’s actionable, inclusive, and future-focused.
Design Sprint Workshops
Solving complex problems with speed, focus, and user insight
I lead fast-paced, collaborative workshops that use design thinking to tackle specific challenges or test new product ideas in just days, not months. These sprints compress research, ideation, prototyping, and user testing into focused sessions that align teams and generate actionable outcomes. They’re a powerful way to de-risk decisions, spark momentum, and bring clarity to complex problems, fast.
About
Gyula Czinano
Experience Strategist and Designer
I’m Gyula (pronounced “JOO-la”) an experience strategist and design thinker who helps teams turn insight into impact. With 20+ years of experience, I guide organizations through human-centered design, product strategy, and innovation, often exploring what’s possible with emerging technologies like AI. I’m energized by deep conversations, time near water, discovering new places, and making connections that matter.
Organizations I’ve Been Fortunate to Work With
Just a few of the brands that have shaped my path (not the full list).
Advisors Who Inspire, Collaborators Who Elevate
I collaborate with a circle of strategists, innovators, and mentors who share a common goal: advancing how design drives business. Together, we publish insights, challenge conventional thinking, and explore opportunities where design meets strategy. This isn’t just my advisory board, it’s a collective voice for leaders seeking new ways to grow.
Contact
Have a project in mind or just want to connect?
I’m always open to a good conversation, especially if it involves design, strategy.
Let’s chat:
612-270-7989